Design a logo in minutes — free, no signup, no watermark. 40 symbols, 20 professional fonts, 20 curated palettes, 4 layouts. Export as SVG or PNG, free for commercial use.
A logo does one job: people should recognize your brand at a glance, at any size. This free logo maker puts the four decisions in front of you: symbol, font, colors, layout. No signup, no watermark, no credit card — change anything and the preview updates instantly.
Type your brand name, pick a symbol from the 40 options, choose a font and palette, then switch layouts until one clicks. Copy the SVG or download the PNG when it looks right.
Start with the boring truth: logos live at 32 pixels in a browser tab. If the detail disappears at that size, redesign it. The Nike swoosh cost $35 in 1971 and still works because it is one bold curve. The FedEx arrow was not in the brief; the designer hid it in the negative space between the E and the x. Neither logo needed a gradient, a texture, or a slogan. One idea, drawn clearly, beats ten ideas layered on top of each other.
Three options. A wordmark spells the name in a distinctive font, which works for names under 12 letters (Google, Coca-Cola, FedEx). A lettermark compresses it to initials (IBM, HBO, CNN), which only makes sense if the initials are already famous or easy to say. An icon logo abandons the name entirely (Apple, Twitter), which only works after years of recognition. If you are launching something new, start with a wordmark; add the icon later when people know who you are.
Two colors are enough. Most of the logos you recognize use exactly two: Netflix red and black, Spotify green and black, Visa blue and gold. A second color exists for the accent, not for a second opinion. Warm colors (red, orange) read as urgent and energetic. Cool colors (blue, green) read as calm and technical. Test your pair on white and on black; a logo that only survives on one background is half a logo.
The font test is brutal: render the name at 24px and look at it from an arm's length. Script fonts and thin serifs fail this test every time. That is why logo fonts lean toward thick weights (Archivo Black, Alfa Slab One, Bebas Neue) or geometric sans (Poppins, Montserrat, Space Grotesk). Use one font. Two fonts in a logo is a design decision you are probably not ready to defend.
Export both, use SVG. SVG is a text file that scales from favicon to billboard without losing sharpness, and it weighs under 3KB. PNG is a fixed grid of pixels; you need a new file for every size. The only time PNG wins is when the logo must drop into software that refuses vector files (some email clients, some slide tools). Grab the SVG for the website and the PNG for the places that still live in 2010.
The web has 148 named colors built into CSS, from Coral to Goldenrod. Beyond the code, color psychology shapes how users feel about interfaces — warm tones energize, cool tones calm, and neutrals build trust. This palette mixes CSS classics with the psychology behind them.
Warm and friendly — popular for CTAs in lifestyle brands
Energetic red-orange, great for urgent accents
Earthy gold associated with quality and heritage
Balanced blue-green — calm, trustworthy, professional
Deep violet tied to wisdom and premium brands
Bold red for passion, alerts, and strong emphasis
Soft purple-blue common in SaaS dashboards
Nature and growth — the color of eco and finance brands
Playful and bold, the signature of youth-oriented design
Authority and stability — the suit-and-tie of colors